Vicinity Fact Sheet

Vicinity Corporation
Fact Sheet

Background

Vicinity Corporation is the premier supplier of private label Yellow Pages and innovative GeoEnabled^TM (map-based) services on the World Wide Web. The company licenses its YourTown^TM family of services to leading web search and directory services, travel services, Yellow Pages providers, newspapers, national and regional retail operations and other businesses who brand the Vicinity services with their own company look, feel and attitude.

Vicinity also offers MapBlast!^TM its free, interactive mapping service that enables end-users to generate a digital map for U.S. locations, embed it in a Web page or email it to others. Vicinity has announced plans to expand into the European markets to offer high quality, detailed, interactive, web-based maps for most of continental Europe.

Founded in August 1995, the company is privately held and backed by the venture capitalist firm, CMG @ventures.

Mission

Vicinity's mission is to localize the web for businesses and consumers through its unique blend of Yellow Pages and GeoEnabled content and services.

Vicinity's Private Label, YourTown Family of Services

Vicinity's YourTown family of content and services provides web publishers, corporate web sites and advertisers with advanced Yellow Pages technology and content, and a range of "GeoEnabled," or geographically oriented, information services that can be customized to the look and feel of individual web sites. These services include:

Yellow Pages: 16 million business listings that can be implemented by customers in whole or in part on either a geographical or a business category basis, built around an intelligent categorization scheme that is easier to use than any other yellow pages service on the web today.
Vicinity Interactive Maps (VIMs): users can create interactive maps of specific business sites, landmarks and other locations of interest.
Proximity Searching: the ideal web-based store/dealer locator service that enables enables users to find a specific venue nearest to their home or business location
Driving Directions: provides users with door-to-door, turn-by-turn directions to destinations in metropolitan areas nationwide.
Advertising services that take advantage of the blend of Yellow Pages and GeoEnabled services to achieve true localized, targeted web advertising.

Corporate Information

Vicinity Corporation
1135A San Antonio Road
Palo Alto, CA 94303

415/237-0300
415/237-0305 (fax)
http://www.vicinity.com
http://www.mapblast.com

Management Team

Fred Gibbons, chairman of the board
Harold J. "Hal" Logan, president and CEO
Rama Aysola, vice president of business development
Eddie Babcock, chief scientist
Timothy Bacci, vice president of operations and finance
Jim DiSanto, vice president of sales
Greg Xenakis, director of corporate marketing